Soon after the massive $3 billion investment was finalized, Tiger Woods, full of excitement, declared the PGA Tour’s agreement with SSG to be “sports history” in an address to the playing membership.
Players will own equity shares in PGA Tour Enterprises, the new organization that will oversee the sport, a move that is reportedly very exciting to Woods.
Leading the Strategic Sports Group consortium, which also includes Atlanta Falcons owner Arthur Blank, former Milwaukee Bucks co-owner Marc Lasry, New York Mets owner Steve Cohen’s Cohen Private Ventures, and Fenway Sports Group, is getting ready to infuse PGA Tour Enterprises with a $12 billion capital boost.
When making the announcement of the arrangement, according to Golf.com, Woods said to the players over a conference call, “Thank you, SSG, for believing in us and believing in our sport.” Having faith in the growth we could experience together.
Woods went on, “Golf is an amazing sport.” “It’s helped towns recover and develop. And in accordance with what we as a team feel to be the meritocracy and rightful remuneration upon which our sport has been founded for so long, we will make that offer.
“As previously said, we expand together with the Tour. Thus, the more money we put into the Tour, the more it benefits us.
Which has never occurred in the annals of sports history. Thus, we’re
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